13. Leveraging Tech to Drive Growth in an Evolving Industry

With the help of her partners Boomer and Mr. Orange, Kim Greene, CEO of Svalinn shares with Michael Mendenhall, TriNet’s CMO and Chief Communications Officer, how she made a business of breeding, raising and training dogs as personal protection for families. She also gives a demonstration of their abilities.

An architect of people, Domonique Revere, Ph.D., Global Head of Human Resources at Adjaye Associates and Founding Principal at HRemedy Consulting, discusses how she creates a company where employees can be their true selves with Lisa Reeves, Chief Product Officer at TriNet. She says meeting them where they are and tailoring the experience for each employee is the best way to address the “great reawakening.”

Michael Mendenhall, Senior Vice President and Chief Marketing Officer and Chief Communications Officer, and Burton M. Goldfield, President and CEO discuss the business climate for SMBs right now—and the news is good. From adjusting to challenges to the “Great Reevaluation,” SMBs are fueled by passion that drives success.

Alex Collmer, Founder & CEO of VidMob, shares his story with Pamela Rucker, Instructor, Professional Development Programs Harvard Division of Continuing Education. Alex discusses how pressure—not doing well in college and starting several short-lived businesses—revealed his true passion and drove him to build a company that blended creativity and analytics in a brand-new way.